Admerica Infomercial...

Over Christmas I finished up a small company presentation / infomercial for Admerica... My initial plan was to make a time travel from the 1920'es to the 1980'es american graphics. I actually liked my original idea a lot and was a bit disappointed that the client shot it down. But we agreed on staying in the 1960'es poppy style...

Unfortunately I never received the final speak (only a temp track), so the timing of the animation is somewhat off - and Im not too happy with the intro. The 1920es Art Deco intro had way more character and a way better flow in the animation. But the client was happy and that is what counts.

Heres a bunch of inspirationals, slates and scribbles I did for the Project - And of course the final thing:

Quick and dirties - color mockups

Original design ideas

Moodboards and final slates

Final thing